IFM – Innovative and Technology-Oriented_
Ever since we started out back in 1988, innovations have been among the most important drivers behind the IFM business strategy. As a technological trendsetter in the field sports communication research, we are guided first and foremost by our clients’ needs and wishes. This keeps us on our toes, enabling us to meet the constantly increasing requirements of the overall sports business.
Over the years, we have acquired a reputation for setting new standards and accurately predicting trends. No company can lead the market for long unless it develops the habit of glimpsing and snapping up promising new ideas and approaches as soon as they appear.
We use fully automated, computer-assisted, digital analysis of over 40 terabytes of sports reporting a day from around the world to flexibly and innovatively meet your requirements. Cutting-edge IT systems support us in all aspects of our research, evaluation and consulting work.
To strengthen our technological market leadership, we will continue to step up our research and development activities in this field and take advantage of synergies even more consistently. This alone will enable us to maintain our high, innovation-based standards to optimize the efficiency and effectiveness of your sports communications.
